

Via is an AI-native SaaS platform that helps companies act on market signals before they’re obvious. Currently building it with AI. Visit website
I help to set the direction, design products end-to-end, lead teams and take full ownership for the processes and results.

Hey, I'm Joanna


Via is an AI-native SaaS platform that helps companies act on market signals before they’re obvious. Currently building it with AI. Visit website
Hi again, let me re-introduce myself.
I'm working across Web3, Fintech, and AI-native products. Over the past 9 years, I've designed DeFi and Social platforms, wallets, trading tools, marketplaces, and more. I was shaping product direction, systems, and end-to-end experiences in complex apps.
Now riding the AI-native wave by optimising tedious tasks and shipping prototypes faster, so I can focus on deep product work AI can't replicate.
Off-screen, I avidly collect hobbies for that extra dopamine boost.

I deliver complex apps by day. Off-duty, I hack cool apps for the fun of it.















































































































































